Press Releases

Travelocity Signs Merchant Hotel Agreement With Prime Hospitality Corp.

Prime Hotels & Resorts, AmeriSuites, Wellesley Inns & Suites Brands Added to Travelocity Merchant Inventory

May 3, 2004

 

Travelocity's merchant hotel program continues its rapid expansion and now features inventory from Prime Hospitality Corp. , giving travelers even more hotel options when planning their trips via the Travelocity(R) hotel and TotalTrip(SM) flight + hotel shopping engines.

Prime Hospitality Corp. owns and operates more than 240 hotels throughout North America under the PRIME Hotels & Resorts(SM), AmeriSuites(R) and Wellesley Inns & Suites(R) brands.

"Broadening our distribution reach with Travelocity is a solid strategic fit for our hotel brands," said DJ Vallauri, vice president of e-commerce for Prime Hospitality Corp. "Travelocity has a proven chain-friendly approach and we are confident in their ability to help us effectively market our wide range of products to their broad membership base. We look forward to working with them."

"We continue to grow our merchant hotel program at a faster pace than anyone in the industry," said Ross Mantione, Travelocity's vice president, partner marketing. "We are thrilled to have Prime Hospitality on board and are convinced that they will find that our program is focused on both their needs as well as our mutual customers."

The roll out of Prime Hospitality merchant inventory on Travelocity has already begun and more properties are being added daily.

About Travelocity's Merchant Hotel Program

More than 12,000 hotels worldwide currently participate in Travelocity's merchant hotel program -- the fastest growing independent program in the industry. In addition to Prime Hospitality Corp., popular chains include Marriott International, Best Western International, Carlson Hotels Worldwide, La Quinta Corporation, Choice Hotels International, Wyndham Hotels & Resorts, Starwood Hotels & Resorts Worldwide, Hyatt Hotels & Resorts, Cendant Corporation and InterContinental Hotels & Resorts. Additionally, more than 2,000 well-known independently owned and operated hotels from across the world participate.

Travelocity was the first online distributor of its scope to gain access to rates and availability directly from suppliers' central reservation systems. Hoteliers benefit from Travelocity's seamless technical solution and have greater merchandising opportunities to more than 41 million Travelocity members and onward distribution partners through enhanced hotel descriptions and rate displays on the hotel path, as well as participation in packaging and cross-sell opportunities. Inventory and rates can be loaded via the Sabre global distribution system, through the hotel's central reservation system or via the Travelocity extranet. Hotels can obtain more information by sending an e-mail to partner.marketing@travelocity.com

About Travelocity

Travelocity's industry-leading technology and straight-talking, honest information help travelers take more rewarding and more affordable trips. With 41 million registered users and booking nearly $4 billion of travel in 2003, Travelocity has the power to negotiate thousands of great travel deals with the world's most reputable travel providers -- top airlines, hotels, car rental companies, cruise lines, and other destination attractions and services. Additionally, Travelocity offers access to special rates for weekend getaways and dynamic packages through its Last Minute Deals and TotalTrip shopping engines, and provides customer service support over the phone 24 hours a day. Based in Southlake, Texas, Travelocity also operates Travelocity Business for corporate customers, powers international travel Web sites in seven languages, and has been recognized for its consumer advocacy and global leadership in online travel. More information about Travelocity is available at www.travelocity.com . Travelocity is owned by Sabre Holdings Corporation , a world leader in travel commerce. More information about Sabre Holdings is available at www.sabre-holdings.com .

About Prime Hospitality Corp.

Prime Hospitality Corp., one of the nation's premiere lodging companies, owns, manages, develops and franchises more than 250 hotels throughout North America. The Company owns and operates three proprietary brands, AmeriSuites(R) (all-suites), PRIME Hotels & Resorts(SM) (full-service) and Wellesley Inns & Suites(R) (limited service). Also within Prime's portfolio are owned and/or managed hotels operated under franchise agreements with national hotel chains including Hilton, Radisson, Sheraton and Holiday Inn. Prime can be accessed over the Internet at http://www.primehospitality.com/ .

TRAVELOCITY CONTACT: Judy Haveson (judy@vollmerpr.com ) 212/554-7425 Mary Kate Smither (marykate@vollmerpr.com ) 972/488-4790
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