Travelocity Selects ILOG JRules to Enhance User Experience and Business Response Time
Feb 8, 2006
ILOG(R) (Nasdaq: ILOG; Euronext: ILO, ISIN: FR0004042364), a leading provider of enterprise-class software components and services, today announced that Travelocity(R), the fifth largest travel agency in the U.S., has selected ILOG JRules(TM), a key offering in ILOG's Business Rule Management Systems (BRMS) product line, as an essential element of an IT initiative to make its infrastructure more agile. As part of an enterprise-wide license agreement with Sabre(R) Holdings, Travelocity's parent company, ILOG JRules will be used to improve Travelocity's business response time, enhance the user experience, and reduce time-to-market for Travelocity's products and services.
Based in Southlake, Texas, Travelocity is one of the world's leading online travel companies. Travelocity plans to deploy ILOG JRules across its travel planning products and applications, capturing and managing business policies previously written in Java- and C-based software code. By liberating business policies from Travelocity's IT systems and storing them in a BRMS, where developers, business analysts and even business users can access them, Travelocity can modify them more quickly, improving the speed and quality of the company's decision-making processes. With ILOG JRules deployed, Travelocity will roll out new products and services faster, and can deliver fine-tuned special offers based on customer preferences, among other usability enhancements.
"Travelocity plays in a white-hot competitive environment," said Barry Vandevier, Travelocity's chief technology officer. "We selected ILOG JRules as part of an ongoing effort to be more agile to changing market conditions and to improve the usability of the Travelocity site."
An ILOG customer since 1998, Sabre Holdings uses ILOG's optimization and visualization components, as well as its business rule management systems, in several products markets to the travel industry.
ILOG has consistently built on its history of product innovation to make ILOG JRules the industry's leading business rule software. For the second year in a row, ILOG was named to the leader quadrant of Gartner's Magic Quadrant for Business Rule Engines. ILOG's BRMS can provide a competitive advantage for many strategic business applications. Compliance solutions powered by ILOG JRules monitor high volumes of data in real time, helping to enable the immediate detection and reporting of faulty or fraudulent information. Customers of the award-winning ILOG JRules include CitiStreet, VSP, eBay, Zurich, MetLife, Sabre and many other leading Global 2000 companies and governments worldwide.
ILOG delivers software and services that empower customers to make better decisions faster and manage change and complexity. Over 2,500 global corporations and more than 465 leading software vendors rely on ILOG's market-leading business rule management system (BRMS), optimization and visualization software components, to achieve dramatic returns on investment, create market-defining products and services, and sharpen their competitive edge. The BRMS market share leader, ILOG was founded in 1987 and employs more than 700 people worldwide. For more information, please visit http://www.ilog.com/ .
NOTE: ILOG is a registered trademark, and ILOG JRules is a trademark, of ILOG.